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Feeding the Google Monster

3 Tips to Help With Reputation Management

Watch the video or read my tips that will help you with reputation management. Usually, when people have something online which hurts their reputation, they become less active on social media and they make themselves isolated. Damage to one’s reputation causes a real fear to be active and often we try to escape when the […]

Three Big Mistakes that People Make About Social Media

This might sound funny but I always tell people that I’m the least social person that is social on social media. Reading that sounds like SEO keyword spam for the “social”, but what I mean by it is: I don’t use social media in order to make friends I use it to drive business to […]

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Reputation Management Guru

Back in 2010, I wrote the ebook “Managing Your Reputation Online” and pointed out that reputation management was going to become a major issue for businesses/individuals moving forward. Since then I talked to hundreds of people on the topic and become an online reputation management guru. I want to share some of the insights that […]

Changing How We Think Of Search

Those of you who aren’t familiar with Yioop, now is probably the time to start learning more about it. Yioop is an open sourced search engine that you download and set up in less than 15 minutes. So you are probably wondering why do we need another search engine, we have Google right? Though Google […]

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Google Mobile Update: Mobilegeddon the Aftermath

On April 21st, 2015 Google release mobilegeddon which was the first major update that Google has announced. This is an unusual thing for Google to do. The Panda and Penguin updates affected billions of pages yet there was no warning and the losses online were major. With this update Google foreshadowed it for months and […]

5 SEO Tips for 2015

Happy New Year! I’ve been doing SEO since 1998 and every year I hear same things: “SEO is dead.” “SEO has changed.” “SEO is no longer important.” Yet, the funny things is the basics are still the same and SEO still as important as it was when I first started.¬† So rather then making up […]

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Social Media Optimization Toronto

Social media has been a hot marketing field for several years now. So much so that people think of search engine optimization (SEO) is a little passe. However, as a SEO marketer I must defend the importance of SEO. Google, Yahoo, and Bing have made my work harder each and every year. I remember the […]

How to do SEO? Where to Learn SEO?

Two of the most common questions people ask me are: “How to do SEO? Where to Learn SEO?” When I first started working as an SEO consultant there were barely any resources for people to learn SEO. At the time many of the SEO tricks were carefully guarded secrets. Back in 1999 I wrote an […]

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Hummingbird Google Update What it Means to You

All summer I was hearing talk of some major update happening at Google. Some spoke of the update to end all updates, which gave me a nice chuckle. On September 30, 2013, Google announced that the Hummingbird update was live. Hummingbird really brings the idea of knowledge graph and mobile search to the forefront. The […]